“Companies with Purpose” – the key message I took away from this year’s DWEN 2017 Summit by Nicola Stopps, CEO, Simply Sustainable
I was privileged to have been invited to attend the 2017 Dell Women’s Entrepreneur Network (DWEN) Summit, which this year took place in San Francisco. The DWEN Summit unites women entrepreneurs and gives them the power and tools to create prosperity, stability and opportunity in every country around the globe. The experience is second to none and is highly worthwhile attending, if only to hear from a number of successful people you rarely get to see and hear speaking up close.
But as a sustainability professional, the key message I took away from this year’s Summit was the value “Companies with Purpose.”
A company without purpose might be able to manage people and resources, whereas a company with purpose truly mobilizes and retains its people and resources. Purpose makes for a strong, united, scalable and ultimately sustainable, culture. In my professional experience working on sustainability projects for over twenty years now, and with some of the world’s best known brands, it is purpose-driven brands whose leaders are innovators, which will create the economy of the future. They go beyond profit alone; they succeed commercially by having a greater purpose.
To read more about this year’s DWEN, I recommend you visit www.dell.com/women or follow the conversation on Twitter by using #DWEN
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